Episode 5: Alberto Alemanno - Lobbying for Change
Spending one’s free time poring over the minutiae of upcoming legislation or plotting ways to get in the local political power broker’s ear does not fill most people’s hearts with joy, but, it is precisely this passivity which allows professionally interested groups free rein to influence policy.
That’s the idea behind the book “Lobbying for Change” by Alberto Alemanno. A lawyer and lecturer, Alemanno wants to democratise lobbying. As every critic of the political system will tell you, wheeling the electorate out to vote every four years often changes little. Alemanno’s solution is a novel one. Teach people how to lobby. By dispersing this wisdom to the masses in his book, he hopes that people will re-engage with political life. We talk about the amount of work that actually goes into an activist campaign, the limitations of this approach, and how to do more than just bunging a petition off into the ether.